A refresh of some older videos I originally made as Benjamin. They needed an updated look and a revised script to make them quicker, more engaging, and more informative for internal company use. With everything I’ve learned over the past two years, the improvement in quality is clear.
These videos are designed to inform employees about the company’s household rules and to outline the expected standards of behavior for everyone.
I shoot all my videos in LOG format, which provides a flat image profile and retains significantly more detail in both the highlights and shadows. This extra dynamic range gives me greater control in post-production, allowing for more precise color correction and grading.
By not having baked-in color decisions, I’m able to craft a unique visual style tailored specifically to each client, one that matches the mood, tone, and brand identity they want to convey. This approach not only enhances the final image quality but also ensures a more cinematic and intentional look.
In each of my projects, I help clients develop personalized animations that bring their visual branding to life through motion and design. From logo and title animations that give your video a clear identity, to additional elements like callouts or highlights that guide the viewer’s attention, every animation serves a purpose.
I always take the time to sit down with my clients to understand their goals and determine what visual approach will work best for them.
This project wasn’t new to me, as I created the same thing about two years ago. Recently, we sat down together and decided the videos could use an update, both in script and overall quality, to ensure they’ll stay relevant for years to come.
Here, you can see the older versions alongside the new editions.
